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Adobe Flash and SEO
Due to the rise of mobile browsers, and the fact that Adobe Flash isn’t licensed for most mobile browsers, I have been advising all webmasters to immediately remove any Flash from their pages, and use a more suitable technology such as HTML5. A Brief History of[...]
The Google Sandbox Effect
Google is the leading search engine, so any effort to use the Internet for marketing and publicity usually starts with getting your site listed in Google. For many sites, Google provides 25% to 50% or more of this total traffic. When you create a new web site, or change[...]
How to Block Part of a Page from Being Indexed by Google or Other Search Engines
Google and other search engines follow the Robots Exclusion Protocol, more commonly known as robots.txt. This protocol allows a webmaster to prevent search engine spiders (and other types of robots) from accessing particular web pages. But what if you want to prevent search engines from indexing part of[...]
The Internet Marketing Process
Having a web site isn’t enough You may have invested a considerable amount building a professional looking web site, but that investment won’t pay off unless you use the Internet to effectively market your business. Building a web site and doing Internet marketing are two completely different things.[...]
The Danger of Deadlines in Web Development
Creating software is unlike laying bricks, driving a truck or assembling manufactured items. For these jobs it is easy to measure progress and forecast completion. Writing code is like a treasure hunt. With bricks you can count the number set in a given day and figure out the[...]
Spam Prevention Techniques
This page contains HTML and JavaScript code for preventing email address from being harvested from your website, and PHP code to block form spam. Email spam is a major problem for enterprises and individuals because it can lead to fraud, identity theft, computer viruses, and wasted time. In[...]